Télécharger le livre :  Key Concepts in Public Relations

"This is a good text to accompany a core text on Public Relations. It is also very useful for marketing and business students. Valuable for post grads new to PR also." - Robbie Smyth, Griffith College Dublin "Offers the reader a concise and very readable tour through...
Editeur : SAGE Publications Ltd
Parution : 2009-03-05

Format(s) : PDF, ePub
44,72
Télécharger le livre :  Key Concepts in Radio Studies

'This innovative and clearly written handbook does exactly what it claims on the cover, providing students with accessible and authoritative knowledge of the essential topics in Radio Studies... Chignell writes about radio with an engaging mixture of scholarly...
Editeur : SAGE Publications Ltd
Parution : 2009-03-05

Format(s) : PDF, ePub
43,10
Télécharger le livre :  The SAGE Handbook of Power

Power is arguably one of the key concepts within the social sciences. The SAGE Handbook ofPower is the first touchstone for any student or researcher wishing to initiate themselves in the state of the art. Internationally acclaimed, Stewart R Clegg and Mark Haugaard...
Editeur : SAGE Publications Ltd
Parution : 2009-02-27

Format(s) : PDF
29,00
Télécharger le livre :  International Business

The Sage Course Companion on International Business is an easy-to-navigate support guide to the International Business curriculum. It will allow readers to extend their understanding of key concepts and enhance their thinking skills in line with course requirements....
Editeur : SAGE Publications Ltd
Parution : 2009-02-19

Format(s) : PDF, ePub
33,22
Télécharger le livre :  Key Concepts in Marketing

`If you want a clear, well written and authoritative introduction to the ideas and concepts that underpin the marketing discipline, this is the book for you' - Emeritus Professor Michael J Baker  `Each section draws the reader in to the story - the what and why of...
Editeur : SAGE Publications Ltd
Parution : 2009-02-16

Format(s) : PDF, ePub
39,89
Télécharger le livre :  The Essentials of School Leadership

Building on the success of the first edition, this book provides a focused up-to-date introduction to the current themes and dimensions of educational leadership through contributions from some of the leading authors in the field. Each chapter introduces the reader to...
Editeur : SAGE Publications Ltd
Parution : 2009-01-18

Format(s) : PDF, ePub
43,10
Télécharger le livre :  The SAGE Handbook of International Marketing

Over the past two decades; the nature of international marketing has faced huge change. Increasingly challenged with the unprecedented emergence of globally integrated, yet geographically scattered activities multinational marketing has had to respond accordingly. The...
Editeur : SAGE Publications Ltd
Parution : 2009-01-05

Format(s) : PDF
107,55
Télécharger le livre :  International Migration

Examines the reality of international migration today, including where migrants come from and go to, how governments manage migration, how migrants perform in education and the workforce and migration's impact on developing countries.
Editeur : Editions de l'O.C.D.E.
Parution : 2009

Format(s) : PDF
10,00
Télécharger le livre :  Doing Better for Children

Drawing on a wide range of data sources, this book constructs and analyses different indicators of child well-being across the OECD covering six key areas: material well‑being; housing and environment; education; health and safety; risk behaviours; and quality...
Editeur : Editions de l'O.C.D.E.
Parution : 2009

Format(s) : PDF
21,00
Télécharger le livre :  Government at a Glance 2009

A new, biennial publication, Government at a Glance provides over 30 indicators describing OECD governments' performance. It compares their political and institutional frameworks, provides data on revenues, expenditures and employment, and indicators on openness,...
Editeur : Editions de l'O.C.D.E.
Parution : 2009

Format(s) : PDF
21,00
Télécharger le livre :  Methodology for Creating Business Knowledge

`Arbnor and Bjerke's deep insight into theory construction and their honest appraisal of knowledge creation makes this edition absolutely essential for business scholars. I recommend this book to scholars in any area of business seeking a more thoughtful and useful...
Editeur : SAGE Publications Ltd
Parution : 2008-12-22

Format(s) : PDF, ePub
89,79
Télécharger le livre :  The SAGE Handbook of Organizational Behavior

`The Sage Handbook of Organizational Behaviour is a fine addition to past works of reference in the field, edited by two prominent scholars who are internationally known. Its approach is both critical and original in many incisive ways, aspiring to a cutting-edge...
Editeur : SAGE Publications Ltd
Parution : 2008-12-03

Format(s) : PDF, ePub
107,55
Télécharger le livre :  Human Resource Management

The SAGE Course Companion on Human Resource Management is an accessible introduction to the subject that will help readers to extend their understanding of key concepts and enhance their thinking skills in line with course requirements. It provides support on how to...
Editeur : SAGE Publications Ltd
Parution : 2008-12-01

Format(s) : PDF, ePub
35,05
Télécharger le livre :  Supply Chain Management

Supply Chain Management (SCM) und Efficient Consumer Response (ECR) sind strategische Konzepte mit einer gemeinsamen Stoßrichtung, die der Konsumgüterindustrie und dem Handel große Wertschöpfungspotenziale bieten. Auf dem neuesten Stand der Wissenschaft wird aufgezeigt,...
Editeur : Wiley-VCH
Parution : 2008-11-25

Format(s) : PDF
65,62
Télécharger le livre :  Alternative Journalism

"A provocative, inspiring and challenging intervention in both journalism and media studies.... Alternative Journalism is that rare book that services students as much as scholars. It widens the trajectory of media studies and creates different modes of reading, writing...
Editeur : SAGE Publications Ltd
Parution : 2008-11-20

Format(s) : PDF, ePub
47,14
Télécharger le livre :  Online Counselling and Guidance Skills

'A very practical text that provides professionals new to this arena with a good introduction to what they can expect to encounter in online work. The book contains numerous thought-provoking examples and exercises for those contemplating work in virtual arenas' - ...
Editeur : SAGE Publications Ltd
Parution : 2008-11-18

Format(s) : PDF, ePub
43,51
Télécharger le livre :  Entrepreneurship for Everyone

'Innovative, well organised, readable and authoritative. This is a text that takes a modern and refreshing approach to a subject that is an essential ingredient on today's economic agenda' - Graham Beaver, Professor of Strategic Management, Visiting Professor to...
Editeur : SAGE Publications Ltd
Parution : 2008-11-11

Format(s) : PDF, ePub
60,45
Télécharger le livre :  Strategic Management

The Sage Course Companion on Strategic Management is an accessible introduction to the subject that avoids lengthy debate in order to focus on the core concepts. It will help the reader to develop their understanding of the key theories, whilst enabling them to bring...
Editeur : SAGE Publications Ltd
Parution : 2008-10-07

Format(s) : PDF, ePub
33,22
Télécharger le livre :  Storytelling Organizations

"Boje does not reflect trends, he is among those who set them" - Hervé Corvellec, Department of Service Management, Lund University "How can I know what I think until I see what David Boje says? What he says about storytelling will forever change what we thought we...
Editeur : SAGE Publications Ltd
Parution : 2008-10-07

Format(s) : PDF, ePub
47,14
Télécharger le livre :  An Introduction to Critical Management Research

`This book offers a lively and readable account of how scholars and students might engage with some of the more unusual critical theories associated with the critical management research project. Supported by a wealth of empirical and theoretical material, this book...
Editeur : SAGE Publications Ltd
Parution : 2008-09-17

Format(s) : PDF, ePub
54,40
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