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Biographie et livres de Julie Anne Lee

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Julie Anne Lee is a professor at the University of Western Australia, in the Business School. Her research focuses on cross-cultural theory, measurement and application in the tourism and consumer behaviour contexts. Most recently, she has been examining personal values across cultures. Her research was published in Personality and Individual Differences, Journal of Personality and Social Psychology, Journal of Cross-Cultural Psychology, Journal of Personality Assessment, Journal of
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Téléchargez le livre : International and Cross-Cultural Business Research

International and Cross-Cultural Business Research

Julie Anne Lee , Jean-Claude Usunier , Hester Van Herk

SAGE Publications Ltd

Successfully combining cross-cultural management and business research methods, this team of international authors provide much-needed coverage of the implications that should be considered when undertaking research across different cultures. ...
47,96 €

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